Burger Prices Are Climbing

The demand for premium offerings like grass-fed, organic and plant-based means that manufacturers and restaurants may have to pay more to beef up their supply lines to source these unique products. Some restaurants may also see the opportunity to add a price premium for this different class of burgers.

Despite their elevated tastes, however, 59% of Americans are concerned about how much their burger habit will hurt their wallet, while only 35% of Americans strongly agree that they are willing to pay more for premium toppings, per the report. They also show a tendency to be loyal to one burger spot over another, with 42% staying true to their favorite restaurant.

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